Show & Event Registration

© Haderlump SS27

Each season, Berlin Fashion Week features shows, presentations and other events that can be included in the Official BFW Schedule. Registration is completed via the respective registration forms. All submissions are reviewed by the Schedule Committee and subsequently approved.

Further information on registration and participation requirements can be found below.

Show registration is available HERE.

Event registration (side events) is available HERE.

B2C event registration (STUDIO2RETAIL Schedule) is available HERE.


Our AW27 Schedule Committee:

Show / Presentation
A show or presentation can be a traditional runway show, as well as a performance or installation featuring models, designed to showcase a new collection to professional press, buyers, and key opinion leaders. All brands organising shows and presentations must comply with the Sustainability Requirements.

Event
A event (listed as a "Side Event" on the Official Schedule) can include a party, dinner, conference, exhibition, pop-up store, showroom, networking event, or similar. To be listed on the Schedule, it must meet a certain standard of quality and offer clear value for a B2B audience of fashion professionals, while contributing to Berlin Fashion Week’s standing as an international fashion showcase.

B2C Events: STUDIO2RETAIL
The STUDIO2RETAIL Schedule is a dedicated calendar listing events during BFW that have a strong customer focus. Events with a consumer-oriented approach can be included in this separate schedule. The STUDIO2RETAIL Schedule was created to connect the general public with the brands of Berlin Fashion Week and the German fashion scene and is accompanied with a B2C marketing campaign. Entries for both schedules – BFW Side Event Schedule and STUDIO2RETAIL – are possible.
Submit your B2C event for inclusion in the Official STUDIO2RETAIL Schedule here: https://www.studio2retail.berlin/en/event-submission

Brands, designers, and organisers are required to submit their shows, presentations, and events via the official registration forms. All submissions are reviewed by an expert committee based on defined quality criteria.

Upon approval, confirmed participants must agree to and comply with the BFW terms and conditions for shows and the BFW terms and conditions for side events. 

AW27 | 29 January – 1 February 2027

  1. 30 October – Opening of the application period for all formats (shows, events and STUDIO2RETAIL)
  2. 9 November – First application deadline: closing date for applications to the official BFW Show Calendar and first review phase for event registrations
  3. 16 November – Application feedback, Phase 1
  4. 10 December – Second application deadline for side event registrations
  5. 17 December – Application feedback, Phase 2
  6. 4 January – Deadline for registrations for the official BFW Side Event Calendar
  7. 4 January – Deadline for registrations for the STUDIO2RETAIL Calendar
  8. 11 January – Final application feedback phase. Calendar registration closes thereafter

As part of the application process, all brands registering a show or presentation are required to complete the Sustainability Requirements survey to demonstrate compliance with the defined Minimum Standards.